U X

C A S E S T U D Y : V O L U N T E E R C O N N E C T

Volunteer Connect App

Ricky Pangilinan

Dorvan Davoudi

Time is everything.

“I'm wasting too much time searching for volunteer opportunities.”

From our research, word-of-mouth and community are the favoured methods of finding opportunities.

Digitizing this experience of networking and trust will aid in the lengthy search process, so that users can dedicate their valuable time to personal growth and what matters most--giving back to the community.

Process

User Interviews

Five individuals were interviewed, each from different industries including HR Management, Emergency Medical Services and Graphic Design, all of whom volunteer regularly.

Some of the questions we asked were:

Ideally, how much time would you spend looking for volunteering opportunities?
What motivates you to volunteer?
How do you think volunteering impacts a community?
What would deter you from volunteering and why?

Insights

Reliability of word of mouth
Trust of organization reviews by friends and fellow volunteers
Importance of cutting down search time
Efficiency of a user-friendly interface
Ease of open communication within community

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User Personas

Greta is a mid twenties woman in the city who has a passion for the arts and helping others. She's a working student but always wants to dedicate some of her time to volunteer. On top of assignments, studying and working part time, she’d like to use what’s left of her schedule to volunteer–and not spend most of that time looking for volunteer opportunities.

Information Architecture

After gathering information from our personas for their goals, motivations, and frustrations, we began to think about the structure of our app and conducted a content audit, card sorting and tree testing.

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Task Flow

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POP Testing

We learned/changed:

“Favourite” and “Refer a friend” functions
were missing from Organization Profile
Information on 2 pages unnecessary
Added heart button for favourite function
Added “Refer a friend” function
Include scrolling to accommodate information

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Wireframes

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POP Testing

We learned/changed:

“Favourite” and “Refer a friend” functions
were missing from Organization Profile
Information on 2 pages unnecessary
Added heart button for favourite function
Added “Refer a friend” function
Include scrolling to accommodate information

Style Guide

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When we thought “volunteering” as a whole, we remembered what one of our interviewees mentioned when answering the question, “What motivates you to volunteer?” Her answer was that, “It makes me feel human.” Ideas stemmed from words like Humanity, helping hands, natural, earthy and community in designing the interface of our app.

Learning Outcomes

Constant testing and the careful synthesis of information pushed our vision to clarity.
The creation of personas kept us on a steady path.
Are better acquainted with the tools of the industry
(InVision, Marvel, POP, Figma and Sketch)
The amount of time that is required to create a user
experience that is organic and natural.
Being open when interviewing people and asking
them to test our prototypes.